As we ease into the latter part of the year, we've been talking a lot about content marketing strategy — and budget — for the year to come. And just in case your boss still needs some convincing that you really do need all those funds, you may want to make some notes from...
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We all know that tracking our metrics is essential to any content marketing program. If we don't know where we are compared to where we want to be, we'll never know if we've gotten there … or how far we have to go, right? The problem for most of us is that there's...
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15
Mar 2016
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How Do I Track the Results From My Content? from Resonance Content Marketing Can't see the SlideShare? Today we're continuing our SlideShare series called FTQs (Frequently Tweeted Questions) by addressing the question "How can I track the results we're getting from our various...
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27
Nov 2012
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