Podcast Episode 090: Are E-Newsletters a Thing of the Past … or the Future?

Oct 2014

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Welcome to Episode 90 of the Content Marketing Podcast!

If you joined us for last week’s podcast, you’ll recall we talked about ways you can set your content marketing team up for success. (Need to get caught up?)

On today’s episode, we’re talking about e-newsletters — specifically, whether the tried-and-true e-newsletter is going the way of the dinosaur … or ushering in a new era of email-based content marketing.

Give today’s episode a listen to hear:

Our latest “News Feed” segment:
- Facebook now allowing users to save images with links in the description
- New social site Ello promises to be “the anti-Facebook”
- Content Hit of the Week: A Practical Guide to Writing an Effective Social Media Policy by Brian Honigman
3 reasons why email is still viable even in our socially networked world of 2014
Current state of the tried-and-true e-newsletter
Why marketers must adapt or die when it comes to their e-newsletters
Tip of the Week: How you use images in your e-newsletter can actually affect whether your message gets caught in the spam filter

Please remember that this podcast is about you — your questions, your frustrations, your hopes and fears around content marketing. So please take a moment to send me your feedback, questions, or comments via email, on our Facebook Page, or via Twitter.

See you again next week!

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About the Author

A self-described geek who can recite entire episodes of South Park by heart, Rachel Parker has had a passion for content ever since she was old enough to hold a crayon (purple, please).

As Founder and CEO of Resonance, Rachel helps businesses publish content that connects with their audience … and converts those followers into customers. She’s also the host of the Content Marketing Podcast and a sought-after speaker, having presented to many major business and marketing organizations. Contact Rachel about speaking to your group or business.

1 Comment

Podcast Episode 091: How to Steer Clear of the Spam Filter | Internet Billboards says:

October 9, 2014 at 9:13 pm

[…] you joined us for last week’s podcast, you’ll recall we discussed whether e-newsletters are a thing of the past … or the future. […]

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