Podcast Episode 087: Top 10 Reasons to Outsource Your Content Marketing
Welcome to Episode 87 of the Content Marketing Podcast! If you joined us for last week’s podcast, you’ll recall we chatted with author coach Kevin Tumlinson about adding a book to your content marketing mix. (Need to get caught up?)
On today’s episode, we’re talking about outsourcing — specifically, 10 reasons why you might want to consider partnering with a content marketing agency.
Give today’s episode a listen to hear:
- Our latest “News Feed” segment:
o SlideShare launches a new Android app that makes it easier to find and use great content on the go
o New LinkedIn feature lets you log off remotely from another computer
o Google introduces Fan Funding for your YouTube video channel
o Content Hit of the Week: The Content Marketing Myths We’ve Left Behind: Do You Still Believe? by Ann Gynn at the Content Marketing Institute blog
- Why outsourcing isn’t for everyone … but it might be perfect for you
- 10 reasons why you might want to get some outside help with your content marketing program
- Tip of the Week: Sure, it’s important to plan ahead, but we also need to keep in mind the need for real-time relevance
Please remember that this podcast is about you — your questions, your frustrations, your hopes and fears around content marketing. So please take a moment to send me your feedback, questions, or comments via email, on our Facebook Page, or via Twitter. See you again next week!
About the Author
A self-described geek who can recite entire episodes of South Park by heart, Rachel Parker has had a passion for content ever since she was old enough to hold a crayon (purple, please). As Founder and CEO of Resonance, Rachel helps businesses publish content that connects with their audience … and converts those followers into customers. She’s also the host of the Content Marketing Podcast and a sought-after speaker, having presented to many major business and marketing organizations. Contact Rachel about speaking to your group or business.