Monday Marketing Mojo: What’s your word for 2016?
If you’ve been hanging out with me for a while, you’ll know that I abhor New Year’s resolutions. What I do instead is pick a word to serve as a guide — a North Star, if you will — for the next 12 months. Here’s my word for 2016 — what’s yours?
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About the Author
A self-described geek who can recite entire episodes of South Park by heart, Rachel Parker has had a passion for content ever since she was old enough to hold a crayon (purple, please).
As Founder and CEO of Resonance, Rachel helps businesses publish content that connects with their audience … and converts those followers into customers. She’s also the host of the Content Marketing Podcast and a sought-after speaker, having presented to many major business and marketing organizations. To learn more, download our complimentary audio 5 Things You Must Know About Content Marketing.
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