Happy Birthday to My Favorite 4-Year-Old!
Yes, it was four years ago tomorrow — October 15, 2010 — that a certain copywriter walked out of her corporate office for the last time, driven by a dream of helping businesses grow their bottom line not by pummeling the public with marketing messages, but by sharing content that resonates with their ideal clients.
Four years later, that dream is not only still alive — it’s thriving.
It’s with no small amount of awe and humility that I look back on the blessings of the last four years … not all of them pleasant.
There was the client who fired me because “I’ve had this stupid Facebook page for three whole months and it hasn’t sold a thing!”
There were those “just do this one job for free and I’ll send sooooooo much business your way” clients I never heard from again.
There was the whole Vaynerchuk thing, aka “My Biggest Flop of 2013.”
But honestly, these less-than-enjoyable experiences are dwarfed by the tsunami of blessings that have come my way over the last 1,460 days.
The clients we’ve been able to show a whole new world of possibilities.
The coaches, teachers, and other mentors who have guided me along the way … and talked me down from more than my share of ledges.
The businesses we’ve had the privilege of partnering with on countless exciting, challenging projects.
The interview guests who have elevated the Content Marketing Podcast to a new level of prestige.
And, last but absolutely not least, YOU! Serving you week after week on this blog has been one of the greatest joys of my Resonance journey, and I hope you’ll keep coming back. I sure will.
About the Author
A self-described geek who can recite entire episodes of South Park by heart, Rachel Parker has had a passion for content ever since she was old enough to hold a crayon (purple, please).
As Founder and CEO of Resonance, Rachel helps businesses publish content that connects with their audience … and converts those followers into customers. She’s also the host of the Content Marketing Podcast and a sought-after speaker, having presented to many major business and marketing organizations. Contact Rachel about speaking to your group or business.
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