FTQ: What If My Industry Is Boring?
Today we’re continuing our SlideShare series called FTQs (Frequently Tweeted Questions) with a SlideShare just for those who believe their industry is too “boring” for them to succeed at content marketing.
In today’s SlideShare, we’ll show you:
- Why there’s no such thing as a “boring industry”
- The importance of perception in the marketplace
- How speaking to the right audience makes all the difference
Have a question you’d like answered in an upcoming FTQ? Leave a note in the comments, or tweet me at @resonancecont
Each Friday, we deliver a simple but impactful tip to boost your mojo on Facebook, Twitter, LinkedIn, Google+, and other social networks.
About the Author
A self-described geek who can recite entire episodes of South Park by heart, Rachel Parker has had a passion for content ever since she was old enough to hold a crayon (purple, please).
As Founder and CEO of Resonance, Rachel helps businesses publish content that connects with their audience … andconverts those followers into customers. She’s also the host of the Content Marketing Podcast and a sought-after speaker, having presented to many major business and marketing organizations. Contact Rachel about speaking to your group or business.
See you again next week!
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