FTQ: What Does Google Hummingbird Mean for Content Marketing?
Today we’re continuing our SlideShare series called FTQs (Frequently Tweeted Questions) by addressing the question “What does Google’s new ‘Hummingbird’ algorithm mean for my SEO and content marketing strategies?”
In today’s slides (with audio!), we’ll cover:
- The rationale behind Google’s latest algorithm
- How Hummingbird is helping to refine search results
- Why context is now just as important as content
- What it all means for those of us who are walking the content-marketing walk (Hint: It’s a good thing!)
Have a question you’d like answered in an upcoming FTQ? Leave a note in the comments, or tweet me at @resonancecont!
Each Friday, we deliver a simple but impactful tip to boost your mojo on Facebook, Twitter, LinkedIn, Google+, and other social networks.
About the Author
A self-described geek who can recite entire episodes of South Park by heart, Rachel Parker has had a passion for content ever since she was old enough to hold a crayon (purple, please).
As Founder and CEO of Resonance, Rachel helps businesses publish content that connects with their audience … and converts those followers into customers. She’s also the host of the Content Marketing Podcast and a sought-after speaker, having presented to many major business and marketing organizations. Contact Rachel about speaking to your group or business.
See you again next week!
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