How to Crowdsource Your Blog Topics
“Wha-a-at would you do-o-o-o
If I sa-a-ang out of tu-u-u-une …”
(C’mon, folks you know the words — sing along!)
Yes, we all get by with a little help from our friends, bloggers especially. By inviting your tribe to contribute ideas for blog post topics, you not only make your own job easier — you deepen your relationships with your audience by inviting them into your process.
Here are a few ideas to get you started:
- Post on Facebook, Twitter, and LinkedIn asking for topic suggestions for next month’s blog posts, and invite your audience to share their ideas in the comments.
- Add to your lead-generation forms a field asking respondents to share their biggest challenges related to your products or services, and use the responses as inspiration for topic ideas.
- Host an “Ask the Expert” hour on Facebook or Twitter and make note of the most frequently asked questions to use as blog fodder.
- Create a poll with Easypolls and have your peeps vote on the topic they’d most like to read about next month.
- Create a survey with SurveyMonkey to ask readers which topics they’re most interested in.
- Go through the comments you received on your blog and on social media for clues to what’s on your readers’ minds.
What’s your favorite method for getting followers to chime in on blog post topics? Tell us about it in the comments — we’d love to hear from you!
Each Friday, we deliver a simple but impactful tip to boost your mojo on Facebook, Twitter, LinkedIn, Google+, and other social networks.
About the Author
A self-described geek who can recite entire episodes of South Park by heart, Rachel Parker has had a passion for content ever since she was old enough to hold a crayon (purple, please). As Founder and CEO of Resonance, Rachel helps businesses publish content that connects with their audience … and converts those followers into customers. She’s also the host of the Content Marketing Podcast and a sought-after
speaker, having presented to many major business and marketing organizations. Contact Rachel about speaking to your group or business.
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