Podcast Episode 037: Busting the Myths Around Viral Content
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Welcome to Episode 37 of the Content Marketing Podcast!
If you joined us for last week's podcast, you'll recall we talked about working through two of the biggest blocks we content marketers face: fatigue and discouragement. (Need to get caught up?)
Today we're talking about one of the biggest obsessions among content marketers everywhere: viral content.
Give this week's episode to learn:
- The 3 biggest myths surrounding viral content
- 5 tips for refocusing our talents, time, efforts, and resources into a more productive direction
- Tip of the Week: Grow your influence by connecting with journalists via HARO
Please remember that this podcast is about you—your questions, your frustrations, your hopes and fears around content marketing. So please take a moment to send me your feedback, questions, or comments via email, on our Facebook Page, or via Twitter.
See you again next week!
Each Friday, we deliver a simple but impactful tip to boost your engagement on Facebook, Twitter, LinkedIn, Google+, and other social networks.
About the Author
A self-described "marketing nerd," Rachel Parker, Owner and Chief Content Strategist of Resonance, works with businesses of all sizes to help them meet the challenge of connecting with today's hard-to-reach customer.
Rachel has made Resonance the "one stop shop" for companies looking to get more out of their content marketing efforts. She's also the host of the Content Marketing Podcast and a sought-after speaker, having presented to many of Houston's major business and marketing organizations. Contact Rachel about speaking to your group or business.