The Best-Kept Secret for Amplifying Your Content [Content Marketing Podcast 197]
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Welcome to Episode 197 of the Content Marketing Podcast!
If you joined us for last week’s podcast, you’ll recall we shared some strategies for rocking your internal content marketing strategy for 2017. (Need to get caught up?)
Today we’re talking amplification — specifically, the key to amplifying your brand’s content that’s actually closer than you think.
Give today’s episode a listen to hear:
- How to download a free chapter from The Content Marketing Coach
- Our latest News Feed segment:
- Twitter introduces Periscope Producer (click here to request access)
- Snapchat phasing out Auto Advance and introducing Story Playlist
- Content Hit of the Week: “Why Shameless Content Marketing Is the Only Marketing That Works” by Ben Plomion over at the Convince and Convert blog
- The key to amplifying content that far too many brands get wrong … or, even worse, ignore
- The two biggest reasons to mobilize your employees to amplify your content
- How to get the word out
- Tip of the Week: How content ambassadors can help you start building a culture of content across your organization
Please remember that this podcast is about you — your questions, your frustrations, your hopes and dreams for your content marketing program. So please take a moment to send me your feedback, questions, or comments via email, on our Facebook Page, or via Twitter.
Remember to snag your copy of The Content Marketing Coach: Everything You Need to Get in the Game … and WIN! — now available on Amazon!
- Find out how to connect and convert with content marketing.
- Learn to cut through the clutter with intelligent content that resonates with your specific target audience.
- Get the secrets for turning followers into customers … and customers into evangelists.
About the Author
A self-described geek who can recite entire episodes of South Park by heart, Rachel Parker has had a passion for content ever since she was old enough to hold a crayon (purple, please).
As Founder and CEO of Resonance, Rachel helps businesses publish content that connects with their audience … and converts those followers into customers. She’s also the host of the Content Marketing Podcast and author of the book The Content Marketing Coach: Everything You Need to Get in the Game … and WIN!
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