So, we've wrapped up our latest blog post series, Top 10 Reasons Why Your Social Media Sucks. In case you missed any episodes, here's a rundown for you:

The Problem

Polonius: What do you read, my lord?
Hamlet: Words, words, words.
(Hamlet, Act II, Scene 2)

... which is all well and good, if you happen to be blogging in 1603.

The Problem

There you were, sla-a-a-aving away in the daily social media grind. Post to the blog. Post to Facebook. Post to Twitter. Post to LinkedIn. And just when you had it all down, along come Google+, Pinterest, and goodness knows what all else.

The Problem

Yes, yes, the socialverse is a place to create and share quality content that aligns with your audience's interests ... but if that's all you're doing, there's a good chance that your social media sucks.

The Problem

Sure, social media is a place to be yourself and converse with your audience. And Lord knows we all love to commiserate over common gripes: traffic, canceled appointments, botched coffee orders, taxes, you name it.

The Problem

Pull up your Facebook or Twitter feed and count how many posts include links to a Web page, blog post, YouTube video, or other piece of online content.