5 Resources for Upping Your Webinar Marketing Mojo [Content Marketing Podcast 206]
If webinars are part of your 2017 content marketing strategy, we’ve got 5 handy resources to help you make a strong start.
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Welcome to Episode 206 of the Content Marketing Podcast!
If you joined us for last week’s podcast, you’ll recall we shared five resources to help you get up to speed on podcasting. (Need to get caught up?)
If webinars are a part of your content marketing strategy for the coming year, and if this is a slow week for you, you have a great opportunity to get up to speed, and we’ve got five resources to get you started.
Give today’s episode a listen to hear:
- What Jeff Hayzlett had to say about The Content Marketing Coach
- Our latest News Feed segment:
- Instagram rolls out live video for all U.S. users
- Snapchat adds Groups feature and two new creative tools
- Content Hit of the Week: “5 ways to skyrocket your content marketing in 2017” by Dmytro Spilka at The Next Web
- Some people say webinars are passé, but brands are still using them, and they are still effective, especially in the B2B world
- Five webinar resources to get you off the ground:
- The Smart Marketer’s Guide to Webinar Marketing, e-book by Unbounce
- Making the Business Case for Webinars, white paper by GoToWebinar
- How to Use Webinars to Close Business, webinar by ON24
- Various podcast episodes on webinar marketing
- How to Leverage Webinars for B2B Lead Generation, SlideShare by Uberflip
- Tip of the Week: The most important key to a successful webinar
Please remember that this podcast is about you — your questions, your frustrations, your hopes and dreams for your content marketing program. So please take a moment to send me your feedback, questions, or comments via email, on our Facebook Page, or via Twitter.
Remember to snag your copy of The Content Marketing Coach: Everything You Need to Get in the Game … and WIN! — now available on Amazon!
- Find out how to connect and convert with content marketing.
- Learn to cut through the clutter with intelligent content that resonates with your specific target audience.
- Get the secrets for turning followers into customers … and customers into evangelists.
About the Author
A self-described geek who can recite entire episodes of South Park by heart, Rachel Parker has had a passion for content ever since she was old enough to hold a crayon (purple, please).
As Founder and CEO of Resonance, Rachel helps businesses publish content that connects with their audience … and converts those followers into customers. She’s also the host of the Content Marketing Podcast and author of the book The Content Marketing Coach: Everything You Need to Get in the Game … and WIN!
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